Course Structure
There are success skill courses, knowledge courses and elective courses. Candidates are required to complete twelve required courses (including ten full courses [one of which is a capstone project] and two half-courses) and seven elective courses.
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Required Courses
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Elective Courses
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Total Courses
REQUIRED COURSES
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Accounting for Business Decisions
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Business Analytics
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Business Communications (half course)
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Business Ethics (half course)
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Capstone Project
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China and the Global Economy
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Corporate Finance
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Managerial Economics
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Operations Management
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Organizational Leadership
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Strategic Management
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Strategic Marketing Management
ELECTIVE COURSES
Any 7 electives from the following 4+1 themes:
Frontier Knowledge
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Big Data Consumer Analytics
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Business Model Design and Innovation
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China and the New World Order
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Data-Driven Strategic Decision Making
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Digital Technology and Transformation for Competitiveness
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Entrepreneurial Enterprise Governance
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Internet Platform Theory and Strategy
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Manage Black Swan
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User Behaviors and Analytics in the Digital Economy Era
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Analytics and Innovation in Supply Chain and Finance
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Business Valuation
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Chinese Capital Market and Securities Analysis
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Investments
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Mergers and Acquisitions
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Modern Portfolio Theory and its Application in Chinese Market
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Risk Management
Financial Management
Glocal Management
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Digital Transformation and Management Strategy in a Cross-Cultural Context
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Executive Workshop (Hong Kong)
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International Field Project (Japan)
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Multinational Enterprises Strategy
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Supply Chain Management & Logistics
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Strategic Human Resources Management
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Corporate Strategy
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Emerging Technology Innovation Management
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Entrepreneurship
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Knowledge and Innovation Management
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Learning Organization and Organizational Change
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Global Business Assignment (Field trip to Israel)
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Digital Innovation: From Practices to Methodologie
Innovation and Entrepreneurship
Marketing and Services Management
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Branding and Communications
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Consumer Behavior
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Marketing Research and its Business Applications
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Digital Marketing Strategy
* The elective courses offered may vary from year to year.
* Students may also take up to two electives from other taught postgraduate programmes offered by the School.